Case Studies Details – Happy Customers

Case Studies

How Online Company
Tripled Their Repeat Customers in 1 Month

The Challenge

CAMPAIGN

Some businesses have no problems with bringing in new customers.  BUT, getting them to come back was a totally different story.  Company X had exactly this problem.

They were great at welcoming new customers into their store, but it pained them to learn  that their repeat customers weren’t as high as they’d expected it to be, even after giving amazing services and providing outstanding products.

As a result, they were losing lots of money acquiring new customer because the life time value of customers was so LOW.

INTERACTIVE

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The Plan

The Power of Reciprocity

People tend to want to help those more who help them and make them feel extra special. So, we got creative with this neuromarketing principle and created a dedicated plan catered to Company X's mission to increase their repeat customers.

The plan involved a combination of enhancing the customer experience by giving a free gift bag with each purchase over a certain amount + a small gift certificate for the next time they returned. This made the customers feel like VIP!

INTERACTIVE

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The Results

HAPPY CUSTOMERS

As a result of making the customers feel extra special at their store, Company X tripled the number of repeat customers in 1 month when compared to their previous campaign that did not use neuromarketing techniques in their marketing plan.

INTERACTIVE TELebision

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